They're a clothing brand targeted at women of most age ranges who like fashion but aren't a slave to it, who wish to look good but don't want to invest ages doing this, who wish to be comfortable, however, not at the trouble of style. They also believe that feeling good is really as important an integral part of looking good as the other way around, so they always walk out their way to place a laugh on that person through those little details that basically do change lives to all of the days. Their target has never gone to be the largest, but it is definitely to be the best (or at least the best they can be) in the expectation that better means bigger in a manner that bigger seldom means better. So every season even as they grow they make an effort to do everything just a little better (plus some things better) than they performed the growing season just done. Who understands where this will need them, but they intend to have fun on the way. So come with them. Reveal what you would like more of, what you would like less of. Reveal what they prosper and where they can improve. Reveal about your hush. Because for those that it is their business, it certainly is heading to be your company.