In 1884, Alfred Frank Peacock opened Peacock's Penny Bazaar in Warrington, Cheshire. His Victorian bazaars became widely known for offering a little bit of everything at an affordable price. By the 1990s, his business had become Peacocks, a value-driven retailer of clothing for men, women and kids. Today, the store is particularly well known for their fashions, shoes and accessories for the whole family as well as for their lingerie and nightwear for women. Peacocks offers competitive prices on their entire collection every day, and you can save even more when you shop the store using a Peacocks discount code.